Ad networks on React sites

Google AdSense (93.7%), Google Publisher Tag (8.8%), Prebid.js (2.0%), Taboola (0.5%), Criteo (2.1%), and Amazon Publisher Services (0.5%) across 921 ad-supported sites.

Field data PhoneDesktopAll Scope All sites October 2026 edition · Phone field outcomes · React sites only
React Scoped to 9,570 sites out of 210,902 analyzed (frameworks) Compare with all sites →

93.7% of React sites use Google AdSense ad networks, and 58% of those sites pass all three Core Web Vitals, against 74% of all React sites.

The State of Web Vitals · October 2026 · React: 9,570 crawled sites · 5,488 with phone field data · 921 sites with ad networksBy Arjen Karel · corewebvitals.io/state-of-cwv
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Core Web Vitals pass rate

Sites with Google AdSense ad networks pass all three Core Web Vitals most often: 58%, against 74% of all React sites.

SitesAll three good · at least one needs improvement · at least one poor
All React sites5,48874%
Index Exchange 0.7%683%
Google AdSense 93.7%49758%
Prebid.js Header Bidding 2.0%1656%
Google Publisher Tag (GPT) 8.8%5345%
Amazon Publisher Services (TAM/UAM) 0.5%540%
Criteo 2.1%1932%
Taboola 0.5%50%
GoodNeeds improvementPoorSites: with Chrome field data
The State of Web Vitals · October 2026 · React: 9,570 crawled sites · 5,488 with phone field data · 921 sites with ad networksBy Arjen Karel · corewebvitals.io/state-of-cwv
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Ad networks usage

Google AdSense is the most used: 93.7% of React sites.

Sites using each option (sites can use more than one) 921 sites
Google AdSense 93.7%
Google AdSense 93.7% Google Publisher Tag (GPT) 8.8% Criteo 2.1% Prebid.js Header Bidding 2.0% Index Exchange 0.7% Amazon Publisher Services (TAM/UAM) 0.5% Taboola 0.5%
The State of Web Vitals · October 2026 · React: 9,570 crawled sites · 5,488 with phone field data · 921 sites with ad networksBy Arjen Karel · corewebvitals.io/state-of-cwv
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How ad networks affect the four LCP phases

Median LCP phase breakdown (Chrome field p75) Load delay Median LCP
React sites with ad networks 415679 ms478 mslab 477 ms1.8s
Google AdSense 386652 ms487 mslab 489 ms1.8s
Google Publisher Tag (GPT) 44560 ms785 ms785 mslab 841 ms1.9s
TTFB Resource load delay Resource load time Element render delay
The State of Web Vitals · October 2026 · React: 9,570 crawled sites · 5,488 with phone field data · 921 sites with ad networksBy Arjen Karel · corewebvitals.io/state-of-cwv
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Ad networks per platform

Wix sets the ad networks to Google AdSense on 100% of its sites, and 89% of Wix sites pass all three Core Web Vitals, against 74% of all sites.

PlatformAd networks on its sitesPass all three
React sites with ad networks 921 sitesGoogle AdSense 94%74%
Wix 509 sitesGoogle AdSense 100%89%
Google AdSense Google Publisher Tag (GPT) Criteo Prebid.js Header Bidding Index Exchange Amazon Publisher Services (TAM/UAM) Taboola
The State of Web Vitals · October 2026 · React: 9,570 crawled sites · 5,488 with phone field data · 921 sites with ad networksBy Arjen Karel · corewebvitals.io/state-of-cwv
Related signals Tag managers on page → Third-party categories → Third parties per page → Cookie wall detected → By Arjen Karel · 9,570 crawled React sites (5,488 with phone Chrome field data, 921 sites with ad networks, October 2026) · How we measured