Cookie consent walls on React sites

Sites with no blocking cookie wall cookie consent walls pass all three Core Web Vitals most often: 69%, against 63% of all React sites. The biggest gap is LCP, 82% against 79%.

Sites with no blocking cookie wall cookie consent walls have a good LCP most often: 82%, against 79% of all React sites. Sites with a blocking cookie wall cookie walls have it least often, at 72%.

Sites with no blocking cookie wall cookie consent walls have a good INP most often: 99%, against 99% of all React sites. Sites with a blocking cookie wall cookie walls have it least often, at 99%.

Sites with no blocking cookie wall cookie consent walls have a good CLS most often: 83%, against 80% of all React sites. Sites with a blocking cookie wall cookie walls have it least often, at 71%.

No blocking cookie wall is the most used: 83.4% of React sites.

Wix sets the cookie consent walls to no blocking cookie wall on 96% of its sites, and 88% of Wix sites pass all three Core Web Vitals, against 63% of all sites.

Wix sets the cookie consent walls to no blocking cookie wall on 96% of its sites, and 92% of Wix sites have a good LCP, against 79% of all sites.

Wix sets the cookie consent walls to no blocking cookie wall on 96% of its sites, and 100% of Wix sites have a good INP, against 99% of all sites.

Wix sets the cookie consent walls to no blocking cookie wall on 96% of its sites, and 96% of Wix sites have a good CLS, against 80% of all sites.

PlatformCookie consent walls on its sitesPass all three

All React sites 9,570 sitesNo blocking cookie wall 83%Cookie wall detected 17%63%

Wix 5,824 sitesNo blocking cookie wall 96%88%

WordPress 2,342 sitesNo blocking cookie wall 57%Cookie wall detected 43%51%

No blocking cookie wall Cookie wall detected

Does the platform explain the cookie consent walls difference?

On WordPress, 51% of sites with no blocking cookie wall cookie consent walls pass all three Core Web Vitals, against 50% of WordPress sites with a blocking cookie wall. Within WordPress, sites with no blocking cookie wall and a blocking cookie wall pass all three about equally often.

On Wix, 93% of sites with no blocking cookie wall cookie consent walls have a good LCP, against 88% of Wix sites with a blocking cookie wall. Within Wix, sites with no blocking cookie wall and a blocking cookie wall have a good LCP about equally often. On WordPress, 66% of sites with no blocking cookie wall cookie consent walls have a good LCP, against 65% of WordPress sites with a blocking cookie wall. Within WordPress, sites with no blocking cookie wall and a blocking cookie wall have a good LCP about equally often.

On WordPress, 100% of sites with no blocking cookie wall cookie consent walls have a good INP, against 99% of WordPress sites with a blocking cookie wall. Within WordPress, sites with no blocking cookie wall and a blocking cookie wall have a good INP about equally often.

On Wix, 96% of sites with no blocking cookie wall cookie consent walls have a good CLS, against 96% of Wix sites with a blocking cookie wall. Within Wix, sites with no blocking cookie wall and a blocking cookie wall have a good CLS about equally often. On WordPress, 77% of sites with no blocking cookie wall cookie consent walls have a good CLS, against 74% of WordPress sites with a blocking cookie wall. Within WordPress, sites with no blocking cookie wall and a blocking cookie wall have a good CLS about equally often.

Why the Accept button is often the slowest interaction on the page

When a cookie wall blocks the page on first visit, the visitor's very first tap happens on the consent button. Many Consent Management Platforms (CMPs) synchronously update storage, remove DOM overlays, and initialize Google Tag Manager and marketing pixels inside that click handler. Across 1,592 sites (16.6%) with a cookie wall, median INP rises to 56ms (99% good INP, 71% good CLS), compared with a 46ms median INP (99% good INP, 83% good CLS) on the 7,978 sites (83.4%) without one.