Marketing pixels impact React sites
Marketing pixels and tracking SDKs ranked by performance impact.
1
At a glance the headline numbers for Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
6
Providers ranked
After min-sites filter
2,848
Sites in sample
Combined across all items
153ms
Best INP (p75)
Meta Pixel
The State of Web Vitals · October 2026 · React sites (9,570) · phone field datacorewebvitals.io/state-of-cwv
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The ranking sorted by INP at p75, fastest first
| # | Provider | INP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Meta Pixel | 153ms | 89.3% | 1,426 | |
| 2 | LinkedIn Insight | 155ms | 87.3% | 85 | |
| 3 | Google Ads Conversion | 164ms | 85.3% | 755 | |
| 4 | Microsoft/Bing UET | 169ms | 85.0% | 414 | |
| 5 | Pinterest Tag | 191ms | 76.2% | 63 | |
| 6 | TikTok Pixel | 211ms | 71.3% | 105 |
The State of Web Vitals · October 2026 · React sites (9,570) · phone field datacorewebvitals.io/state-of-cwv
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Passing INP per provider which group passes the INP most often
ProviderSitesPassing INPp75
Meta Pixel 14.9% 1,426 153ms
LinkedIn Insight 0.9% 85 155ms
Google Ads Conversion 7.9% 755 164ms
Microsoft/Bing UET 4.3% 414 169ms
Pinterest Tag 0.7% 63 191ms
TikTok Pixel 1.1% 105 211ms
Snapchat Pixel 0.1% 10 204ms
Twitter/X Pixel 0.1% 10 234ms
Reddit Pixel 0.1% 7 229ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site
89% of Meta Pixel sites pass INP. TikTok Pixel trails 18 points behind, leaving 29% of its sites failing. computed
The State of Web Vitals · October 2026 · React sites (9,570) · phone field datacorewebvitals.io/state-of-cwv
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All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Meta Pixel 14.9%
792.3s
89153ms
900.02
741.8s
561.3s
Google Ads Conversion 7.9%
672.9s
85164ms
840.05
622.2s
441.6s
Microsoft/Bing UET 4.3%
682.7s
85169ms
820.07
602.2s
391.7s
TikTok Pixel 1.1%
762.4s
71211ms
900.04
711.9s
421.3s
LinkedIn Insight 0.9%
702.7s
87155ms
890.04
562.3s
391.6s
Pinterest Tag 0.7%
872.2s
76191ms
860.07
712.0s
401.3s
Twitter/X Pixel 0.1%
702.9s
50234ms
1000.04
302.8s
301.6s
Snapchat Pixel 0.1%
892.2s
67204ms
890.04
562.0s
331.2s
Reddit Pixel 0.1%
862.2s
29229ms
1000.04
432.0s
291.2s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Meta Pixel leads on INP: 89% of its sites pass. TikTok Pixel trails at 71%. computed
The State of Web Vitals · October 2026 · React sites (9,570) · phone field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Reviews (8) → Email marketing (8) → Consent platforms (16) → 210,902 crawled sites with Chrome field data, representing millions of real page loads · How we measured
210,902 crawled sites with Chrome field data, representing millions of real page loads. How we measured.