Marketing pixels impact React sites
Marketing pixels and tracking SDKs ranked by performance impact.
1
At a glance the headline numbers for Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
6
Providers ranked
After min-sites filter
2,848
Sites in sample
Combined across all items
77ms
Best INP (p75)
Meta Pixel
The State of Web Vitals · October 2026 · React sites (9,570) · desktop field datacorewebvitals.io/state-of-cwv
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The ranking sorted by INP at p75, fastest first
| # | Provider | INP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Meta Pixel | 77ms | 99.7% | 1,426 | |
| 2 | Google Ads Conversion | 78ms | 98.0% | 755 | |
| 3 | LinkedIn Insight | 80ms | 100.0% | 85 | |
| 4 | Microsoft/Bing UET | 81ms | 99.6% | 414 | |
| 5 | TikTok Pixel | 99ms | 100.0% | 105 | |
| 6 | Pinterest Tag | 129ms | 100.0% | 63 |
The State of Web Vitals · October 2026 · React sites (9,570) · desktop field datacorewebvitals.io/state-of-cwv
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Passing INP per provider which group passes the INP most often
ProviderSitesPassing INPp75
TikTok Pixel 1.1% 105 99ms
LinkedIn Insight 0.9% 85 80ms
Pinterest Tag 0.7% 63 129ms
Twitter/X Pixel 0.1% 10 111ms
Snapchat Pixel 0.1% 10 119ms
Reddit Pixel 0.1% 7 124ms
Meta Pixel 14.9% 1,426 77ms
Microsoft/Bing UET 4.3% 414 81ms
Google Ads Conversion 7.9% 755 78ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site
No provider stands out: pass rates sit between 98% and 100%. computed
The State of Web Vitals · October 2026 · React sites (9,570) · desktop field datacorewebvitals.io/state-of-cwv
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All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Meta Pixel 14.9%
742.6s
10077ms
730.12
702.0s
431.8s
Google Ads Conversion 7.9%
682.8s
9878ms
690.15
642.2s
381.8s
Microsoft/Bing UET 4.3%
762.4s
10081ms
640.17
702.0s
461.7s
TikTok Pixel 1.1%
792.4s
10099ms
770.09
711.8s
521.5s
LinkedIn Insight 0.9%
872.0s
10080ms
800.09
781.6s
491.3s
Pinterest Tag 0.7%
852.2s
100129ms
770.09
741.8s
521.5s
Twitter/X Pixel 0.1%
861.8s
100111ms
1000.04
861.6s
671.3s
Snapchat Pixel 0.1%
752.4s
100119ms
880.05
632.0s
631.7s
Reddit Pixel 0.1%
1001.8s
100124ms
1000.05
1001.6s
100605ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Meta Pixel leads on INP: 100% of its sites pass. Google Ads Conversion trails at 98%. computed
The State of Web Vitals · October 2026 · React sites (9,570) · desktop field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Reviews (8) → Email marketing (8) → Consent platforms (16) → 210,902 crawled sites with Chrome field data, representing millions of real page loads · How we measured
210,902 crawled sites with Chrome field data, representing millions of real page loads. How we measured.