Marketing pixels impact React sites
Marketing pixels and tracking SDKs ranked by performance impact.
1
At a glance the headline numbers for Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
6
Providers ranked
After min-sites filter
2,848
Sites in sample
Combined across all items
128ms
Best INP (p75)
Meta Pixel
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by INP at p75, fastest first
| # | Provider | INP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Meta Pixel | 128ms | 94.1% | 1,426 | |
| 2 | LinkedIn Insight | 129ms | 95.7% | 85 | |
| 3 | Microsoft/Bing UET | 131ms | 92.6% | 414 | |
| 4 | Google Ads Conversion | 140ms | 91.6% | 755 | |
| 5 | Pinterest Tag | 153ms | 86.8% | 63 | |
| 6 | TikTok Pixel | 181ms | 81.3% | 105 |
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
3
Passing INP per provider which group passes the INP most often
ProviderSitesPassing INPp75
LinkedIn Insight 0.9% 85 129ms
Meta Pixel 14.9% 1,426 128ms
Microsoft/Bing UET 4.3% 414 131ms
Google Ads Conversion 7.9% 755 140ms
Snapchat Pixel 0.1% 10 177ms
Pinterest Tag 0.7% 63 153ms
TikTok Pixel 1.1% 105 181ms
Reddit Pixel 0.1% 7 199ms
Twitter/X Pixel 0.1% 10 206ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site
94% of Meta Pixel sites pass INP. TikTok Pixel trails 13 points behind. computed
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Meta Pixel 14.9%
792.3s
94128ms
900.02
741.8s
561.4s
Google Ads Conversion 7.9%
672.8s
92140ms
840.06
612.2s
411.7s
Microsoft/Bing UET 4.3%
722.6s
93131ms
800.08
622.1s
381.7s
TikTok Pixel 1.1%
722.6s
81181ms
890.05
651.9s
391.5s
LinkedIn Insight 0.9%
742.5s
96129ms
870.04
662.1s
421.6s
Pinterest Tag 0.7%
802.4s
87153ms
920.06
652.1s
351.5s
Twitter/X Pixel 0.1%
702.7s
70206ms
1000.04
302.6s
301.6s
Snapchat Pixel 0.1%
802.2s
90177ms
900.04
501.9s
301.4s
Reddit Pixel 0.1%
1002.1s
71199ms
1000.04
431.9s
291.0s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Meta Pixel leads on INP: 94% of its sites pass. TikTok Pixel trails at 81%. computed
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Reviews (8) → Email marketing (8) → Consent platforms (16) → 210,902 crawled sites with Chrome field data, representing millions of real page loads · How we measured
210,902 crawled sites with Chrome field data, representing millions of real page loads. How we measured.