1
At a glance the headline numbers for E-commerce impact
E-commerce providers and their performance.
6
Providers ranked
After min-sites filter
1,458
Sites in sample
Combined across all items
1.7s
Best LCP (p75)
Shop Pay
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Shop Pay | 1.7s | 93.9% | 55 | |
| 2 | Shopify | 1.7s | 92.2% | 57 | |
| 3 | PayPal | 3.1s | 62.5% | 74 | |
| 4 | Shopware | 3.1s | 61.7% | 62 | |
| 5 | Stripe | 3.2s | 61.6% | 178 | |
| 6 | WooCommerce | 3.4s | 51.7% | 1,032 |
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
3
Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
Shop Pay 0.6% 55 1.7s
Shopify 0.6% 57 1.7s
Klarna 0.1% 11 2.6s
PayPal 0.8% 74 3.1s
Shopware 0.6% 62 3.1s
Stripe 1.9% 178 3.2s
WooCommerce 10.8% 1,032 3.4s
Ecwid 0.1% 10 3.6s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
62% of Stripe sites pass LCP. WooCommerce trails 10 points behind, leaving 48% of its sites failing. computed
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
WooCommerce 10.8%
523.4s
99111ms
850.05
402.9s
142.5s
Stripe 1.9%
623.2s
97129ms
860.04
572.7s
411.9s
PayPal 0.8%
633.1s
95134ms
860.04
472.5s
332.2s
Shopware 0.6%
623.1s
96129ms
790.07
442.6s
342.0s
Shopify 0.6%
921.7s
96120ms
910.04
931.2s
92521ms
Shop Pay 0.6%
941.7s
98119ms
900.04
941.2s
94520ms
Klarna 0.1%
732.6s
100127ms
910.04
552.2s
461.5s
Ecwid 0.1%
333.6s
89164ms
670.21
562.3s
331.8s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Stripe leads on LCP: 62% of its sites pass. WooCommerce trails at 52%. computed
The State of Web Vitals · October 2026 · React sites (9,570) · all devices field datacorewebvitals.io/state-of-cwv
Related signals Personalization (6) → Marketing pixels (10) → RUM (14) → Scheduling (3) → 210,902 crawled sites with Chrome field data, representing millions of real page loads · How we measured
210,902 crawled sites with Chrome field data, representing millions of real page loads. How we measured.