Maps impact Shopify sites

Performance impact by maps provider.

Field data PhoneDesktopAll Scope All sites October 2026 edition · Phone field outcomes · Shopify sites only
Metric LCP INP CLS
Shopify Scoped to 8,248 sites out of 203,892 analyzed (cms) Compare with all sites →
1

At a glance the headline numbers for Maps impact

Performance impact by maps provider.

2
Providers ranked
After min-sites filter
589
Sites in sample
Combined across all items
1.6s
Best LCP (p75)
Google Maps
The State of Web Vitals · October 2026 · Shopify sites (8,248) · phone field datacorewebvitals.io/state-of-cwv
2

The ranking sorted by LCP at p75, fastest first

# Provider LCP p75 Passing Sites
1 Google Maps 1.6s 99.2%
211
2 Leaflet/OpenStreetMap 1.9s 90.7%
378
The State of Web Vitals · October 2026 · Shopify sites (8,248) · phone field datacorewebvitals.io/state-of-cwv
3

Passing LCP per provider which group passes the LCP most often

ProviderSitesPassing LCPp75
Google Maps 2.6% 211 99% 1.6s
Mapbox 0.4% 31 91% 1.7s
Leaflet/OpenStreetMap 4.6% 378 91% 1.9s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site

99% of Google Maps sites pass LCP. Leaflet/OpenStreetMap trails 8 points behind. computed

The State of Web Vitals · October 2026 · Shopify sites (8,248) · phone field datacorewebvitals.io/state-of-cwv
4

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP
INP
CLS
FCP
TTFB
Leaflet/OpenStreetMap 4.6%
911.9s
86164ms
920.03
931.3s
94527ms
Google Maps 2.6%
991.6s
97123ms
950.01
991.1s
97470ms
Mapbox 0.4%
911.7s
91136ms
960.01
911.1s
95502ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

Google Maps leads on LCP: 99% of its sites pass. Leaflet/OpenStreetMap trails at 91%. computed

The State of Web Vitals · October 2026 · Shopify sites (8,248) · phone field datacorewebvitals.io/state-of-cwv
Related signals Customer data platforms (6) → Ad networks (9) → Font services (4) → Analytics (20) → 203,892 crawled sites with Chrome field data, representing millions of real page loads · How we measured