Shopify cookie consent walls and the Core Web Vitals

Sites with no blocking cookie wall cookie consent walls pass all three Core Web Vitals most often: 88%, against 88% of all Shopify sites.

Sites with no blocking cookie wall cookie consent walls have a good LCP most often: 96%, against 96% of all Shopify sites. Sites with a blocking cookie wall cookie walls have it least often, at 94%.

Sites with no blocking cookie wall cookie consent walls have a good INP most often: 96%, against 96% of all Shopify sites. Sites with a blocking cookie wall cookie walls have it least often, at 94%.

Sites with no blocking cookie wall cookie consent walls have a good CLS most often: 94%, against 94% of all Shopify sites. Sites with a blocking cookie wall cookie walls have it least often, at 93%.

No blocking cookie wall is the most used: 84.1% of Shopify sites.

Vue sets the cookie consent walls to no blocking cookie wall on 84% of its sites, and 83% of Vue sites pass all three Core Web Vitals, against 88% of all sites.

Vue sets the cookie consent walls to no blocking cookie wall on 84% of its sites, and 95% of Vue sites have a good LCP, against 96% of all sites.

Vue sets the cookie consent walls to no blocking cookie wall on 84% of its sites, and 94% of Vue sites have a good INP, against 96% of all sites.

Vue sets the cookie consent walls to no blocking cookie wall on 84% of its sites, and 91% of Vue sites have a good CLS, against 94% of all sites.

FrameworkCookie consent walls on its sitesPass all three

All Shopify sites 8,246 sitesNo blocking cookie wall 84%Cookie wall detected 16%88%

Vue 933 sitesNo blocking cookie wall 84%Cookie wall detected 16%83%

jQuery 3,153 sitesNo blocking cookie wall 82%Cookie wall detected 18%83%

No blocking cookie wall Cookie wall detected

Does the framework explain the cookie consent walls difference?

On jQuery, 83% of sites with no blocking cookie wall cookie consent walls pass all three Core Web Vitals, against 80% of jQuery sites with a blocking cookie wall. Within jQuery, sites with no blocking cookie wall and a blocking cookie wall pass all three about equally often. On Vue, 84% of sites with no blocking cookie wall cookie consent walls pass all three Core Web Vitals, against 79% of Vue sites with a blocking cookie wall. Within Vue, sites with no blocking cookie wall and a blocking cookie wall pass all three about equally often.

On jQuery, 94% of sites with no blocking cookie wall cookie consent walls have a good LCP, against 93% of jQuery sites with a blocking cookie wall. Within jQuery, sites with no blocking cookie wall and a blocking cookie wall have a good LCP about equally often. On Vue, 95% of sites with no blocking cookie wall cookie consent walls have a good LCP, against 96% of Vue sites with a blocking cookie wall. Within Vue, sites with no blocking cookie wall and a blocking cookie wall have a good LCP about equally often.

On jQuery, 96% of sites with no blocking cookie wall cookie consent walls have a good INP, against 93% of jQuery sites with a blocking cookie wall. Within jQuery, sites with no blocking cookie wall and a blocking cookie wall have a good INP about equally often. On Vue, 95% of sites with no blocking cookie wall cookie consent walls have a good INP, against 93% of Vue sites with a blocking cookie wall. Within Vue, sites with no blocking cookie wall and a blocking cookie wall have a good INP about equally often.

On jQuery, 91% of sites with no blocking cookie wall cookie consent walls have a good CLS, against 91% of jQuery sites with a blocking cookie wall. Within jQuery, sites with no blocking cookie wall and a blocking cookie wall have a good CLS about equally often. On Vue, 91% of sites with no blocking cookie wall cookie consent walls have a good CLS, against 87% of Vue sites with a blocking cookie wall. Within Vue, sites with no blocking cookie wall and a blocking cookie wall have a good CLS about equally often.

Why the Accept button is often the slowest interaction on the page

When a cookie wall blocks the page on first visit, the visitor's very first tap happens on the consent button. Many Consent Management Platforms (CMPs) synchronously update storage, remove DOM overlays, and initialize Google Tag Manager and marketing pixels inside that click handler. Across 1,308 sites (15.9%) with a cookie wall, median INP rises to 102ms (94% good INP, 93% good CLS), compared with a 96ms median INP (96% good INP, 94% good CLS) on the 6,938 sites (84.1%) without one.