WordPress iframe loading attributes and the Core Web Vitals
Default eager iframes (89.4%) versus loading="lazy" iframes (19.2%): how third-party embed scheduling affects Largest Contentful Paint across the 29,444 sites that use iframes.
89.4% of WordPress sites use default eager iframe loading, and 67% of those sites have a good LCP, against 70% of all WordPress sites.
19.2% of WordPress sites use loading="lazy" iframe loading, and 98% of those sites have a good INP, against 98% of all WordPress sites.
Core Web Vitals pass rate
Sites with default eager iframe loading have a good LCP most often: 67%, against 70% of all WordPress sites. Sites with loading="lazy" iframe loading have it least often, at 63%.
Sites with loading="lazy" iframe loading have a good INP most often: 98%, against 98% of all WordPress sites. Sites with default eager iframe loading have it least often, at 97%.
Iframe loading usage
Default eager is the most used: 89.4% of WordPress sites.
How iframe loading affects the four LCP phases
Across the four LCP sub-parts in Chrome's field data, the largest gap between default eager and loading="lazy" sits in time to first byte (TTFB): 1146 ms median for default eager against 1228 ms for loading="lazy". Overall median field LCP is 2.0s for default eager (TTFB 1146 ms, load delay 358 ms, load duration 165 ms, render delay 249 ms) versus 2.1s for loading="lazy".
Across the four LCP sub-parts in Chrome's field data, the largest gap between default eager and loading="lazy" sits in time to first byte (TTFB): 1146 ms median for default eager against 1228 ms for loading="lazy". Overall median field LCP is 2.0s for default eager (TTFB 1146 ms, load delay 358 ms, load duration 165 ms, render delay 249 ms) versus 2.1s for loading="lazy".
Iframe loading per framework
Vue sets the iframe loading to default eager on 93% of its sites, and 68% of Vue sites have a good LCP, against 70% of all sites.
Vue sets the iframe loading to default eager on 93% of its sites, and 97% of Vue sites have a good INP, against 98% of all sites.
Iframe loading or the framework
Does the framework explain the iframe loading difference?
On jQuery, 67% of sites with default eager iframe loading have a good LCP, against 62% of jQuery sites with loading="lazy". Within jQuery, sites with default eager have a good LCP more often. On Vue, 68% of sites with default eager iframe loading have a good LCP, against 61% of Vue sites with loading="lazy". Within Vue, sites with default eager and loading="lazy" have a good LCP about equally often.
On jQuery, 98% of sites with loading="lazy" iframe loading have a good INP, against 98% of jQuery sites with default eager. Within jQuery, sites with loading="lazy" and default eager have a good INP about equally often. On Vue, 96% of sites with loading="lazy" iframe loading have a good INP, against 96% of Vue sites with default eager. Within Vue, sites with loading="lazy" and default eager have a good INP about equally often.
How embedded iframes compete for network and main-thread budget
Every eager iframe initializes a nested browsing context that fetches its own HTML, stylesheets, and scripts during page startup. Among iframe-using sites, 89.4% include default eager iframes (67% good LCP, 2.0s median LCP) - often lightweight analytics or payment sandboxes - while 19.2% use loading="lazy" (63% good LCP, 2.1s median LCP), predominantly on article pages embedding heavy video players or maps.
Understanding iframe loading
Add loading="lazy" to all visible below-the-fold video, map, and social iframes, or replace them with a click-to-load poster facade. Among sites with iframes, 89.4% ship default eager iframes (67% good LCP) and 19.2% ship loading="lazy" iframes (63% good LCP). Avoid putting loading="lazy" on hidden zero-pixel auth or analytics sandboxes, and never leave visible third-party media embeds eager during initial page load.
By Arjen Karel · 63,295 crawled WordPress sites (60,855 with all devices Chrome field data, 29,444 sites with iframe loading, October 2026). How we measured.