Marketing pixels impact WordPress sites
Marketing pixels and tracking SDKs ranked by performance impact.
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At a glance the headline numbers for Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
9
Providers ranked
After min-sites filter
23,712
Sites in sample
Combined across all items
2.3s
Best LCP (p75)
Quora Pixel
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
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The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Quora Pixel | 2.3s | 78.4% | 53 | |
| 2 | Twitter/X Pixel | 2.5s | 74.2% | 68 | |
| 3 | LinkedIn Insight | 2.7s | 68.8% | 1,005 | |
| 4 | Microsoft/Bing UET | 2.8s | 66.2% | 4,533 | |
| 5 | Meta Pixel | 2.9s | 64.2% | 8,672 | |
| 6 | TikTok Pixel | 3.0s | 61.7% | 482 | |
| 7 | Snapchat Pixel | 3.0s | 58.5% | 68 | |
| 8 | Google Ads Conversion | 3.0s | 60.8% | 8,425 | |
| 9 | Pinterest Tag | 3.3s | 54.7% | 406 |
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
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Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
Quora Pixel 0.1% 53 2.3s
Twitter/X Pixel 0.1% 68 2.5s
LinkedIn Insight 1.6% 1,005 2.7s
Microsoft/Bing UET 7.2% 4,533 2.8s
Meta Pixel 13.7% 8,672 2.9s
TikTok Pixel 0.8% 482 3.0s
Reddit Pixel 0.1% 37 2.9s
Google Ads Conversion 13.3% 8,425 3.0s
Snapchat Pixel 0.1% 68 3.0s
Pinterest Tag 0.6% 406 3.3s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
69% of LinkedIn Insight sites pass LCP. Pinterest Tag trails 14 points behind, leaving 45% of its sites failing. computed
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
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All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Meta Pixel 13.7%
642.9s
97118ms
850.05
532.5s
262.0s
Google Ads Conversion 13.3%
613.0s
97114ms
860.05
492.6s
232.1s
Microsoft/Bing UET 7.2%
662.8s
98113ms
870.05
552.4s
281.9s
LinkedIn Insight 1.6%
692.7s
98112ms
860.06
562.3s
261.8s
TikTok Pixel 0.8%
623.0s
95147ms
830.06
542.5s
292.0s
Pinterest Tag 0.6%
553.3s
94130ms
840.06
423.0s
152.5s
Snapchat Pixel 0.1%
593.0s
93152ms
860.04
552.4s
272.0s
Twitter/X Pixel 0.1%
742.5s
92162ms
850.07
592.2s
341.6s
Quora Pixel 0.1%
782.3s
93126ms
880.04
712.0s
521.4s
Reddit Pixel 0.1%
612.9s
94164ms
830.07
472.6s
232.0s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
LinkedIn Insight leads on LCP: 69% of its sites pass. Pinterest Tag trails at 55%. computed
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Reviews (8) → Email marketing (8) → Consent platforms (16) → 203,892 crawled sites with Chrome field data, representing millions of real page loads · How we measured
203,892 crawled sites with Chrome field data, representing millions of real page loads. How we measured.