Third-party provider categories on Wix sites

Frameworks (99.9%), CDNs (99.9%), analytics (30.8%), tag managers (27.3%), font services (5.2%), video embeds (17.6%), and ad networks (8.6%) across 5,621 sites.

Field data PhoneDesktopAll Scope All sites October 2026 edition · All devices field outcomes · Wix sites only
Wix Scoped to 5,623 sites out of 203,892 analyzed (cms) Compare with all sites →

7.3% of Wix sites use A/B testing third-party technology categories, and 90% of those sites pass all three Core Web Vitals, against 90% of all Wix sites.

The State of Web Vitals · October 2026 · Wix: 5,621 crawled sites · 5,333 with all devices field dataBy Arjen Karel · corewebvitals.io/state-of-cwv
1

Core Web Vitals pass rate

Sites with A/B testing third-party technology categories pass all three Core Web Vitals most often: 90%, against 90% of all Wix sites.

SitesAll three good · at least one needs improvement · at least one poor
All Wix sites5,33390%
A/B Testing & Experimentation 7.3%39390%
Content Delivery Networks (CDN) 99.9%5,33290%
Real User Monitoring (RUM) 99.9%5,33290%
JavaScript Frameworks & Libraries 99.9%5,33290%
Marketing & Retargeting Pixels 14.6%79089%
Analytics & Telemetry 30.8%1,64788%
Tag Managers 27.3%1,45888%
Video Players (YouTube, Vimeo) 17.6%93888%
Session Recording & Heatmaps 1.3%7187%
Web Font Services 5.2%28387%
Display Ad Networks 8.6%46185%
Customer Review Widgets 0.4%2384%
Email & CRM Popups 0.8%4483%
Live Chat & Support Widgets 0.3%1683%
Bot Detection & Security (reCAPTCHA, Turnstile) 5.5%29783%
Personalization Engines 0.7%3782%
Image CDNs 2.0%11079%
Ecommerce Platform Runtimes 0.8%4278%
Consent Management (CMP) 1.2%6676%
CMS Platform Signatures 0.3%1873%
Embedded Maps 0.5%2665%
GoodNeeds improvementPoorSites: with Chrome field data
The State of Web Vitals · October 2026 · Wix: 5,621 crawled sites · 5,333 with all devices field dataBy Arjen Karel · corewebvitals.io/state-of-cwv
2

Third-party technology categories usage

Framework is the most used: 99.9% of Wix sites. A/B testing is 7.3% of Wix sites.

Sites using each option (sites can use more than one) 5,621 sites
JavaScript Frameworks & Libraries 99.9% Content Delivery Networks (CDN) 99.9% Real User Monitoring (RUM) 99.9%
JavaScript Frameworks & Libraries 99.9% Content Delivery Networks (CDN) 99.9% Real User Monitoring (RUM) 99.9% Analytics & Telemetry 30.8% Tag Managers 27.3% Video Players (YouTube, Vimeo) 17.6% Marketing & Retargeting Pixels 14.6% Display Ad Networks 8.6% A/B Testing & Experimentation 7.3% Bot Detection & Security (reCAPTCHA, Turnstile) 5.5% Web Font Services 5.2% Image CDNs 2.0% Session Recording & Heatmaps 1.3% Consent Management (CMP) 1.2% Email & CRM Popups 0.8% Ecommerce Platform Runtimes 0.8% Personalization Engines 0.7% Embedded Maps 0.5% Customer Review Widgets 0.4% CMS Platform Signatures 0.3% Live Chat & Support Widgets 0.3%
The State of Web Vitals · October 2026 · Wix: 5,621 crawled sites · 5,333 with all devices field dataBy Arjen Karel · corewebvitals.io/state-of-cwv
3

How third-party categories affect the four LCP phases

Across the four LCP sub-parts in Chrome's field data, the largest gap between A/B testing and image CDN sits in time to first byte (TTFB): 428 ms median for A/B testing against 586 ms for image CDN. Overall median field LCP is 1.2s for A/B testing (TTFB 428 ms, load delay 430 ms, load duration 128 ms, render delay 155 ms) versus 1.5s for image CDN.

Median LCP phase breakdown (Chrome field p75) Load delay Median LCP
All Wix sites 3,945419 ms455 ms455 mslab 455 ms1.2s
Ecommerce Platform Runtimes 35444 ms399 ms399 mslab 399 ms1.2s
A/B Testing & Experimentation 284428 ms430 ms430 mslab 430 ms1.2s
Content Delivery Networks (CDN) 3,945419 ms455 ms455 mslab 455 ms1.2s
Real User Monitoring (RUM) 3,945419 ms455 ms455 mslab 455 ms1.2s
JavaScript Frameworks & Libraries 3,944419 ms455 ms455 mslab 455 ms1.2s
Marketing & Retargeting Pixels 590473 ms477 ms477 mslab 477 ms1.4s
Web Font Services 208504 ms484 ms484 mslab 484 ms1.4s
Email & CRM Popups 31497 ms485 ms485 mslab 485 ms1.4s
Video Players (YouTube, Vimeo) 657493 ms487 ms487 mslab 487 ms1.4s
Analytics & Telemetry 1,191498 ms488 ms488 mslab 488 ms1.3s
Tag Managers 1,062511 ms489 ms489 mslab 489 ms1.4s
Session Recording & Heatmaps 52628 ms505 ms505 mslab 505 ms1.5s
Display Ad Networks 332591 ms515 ms515 mslab 515 ms1.5s
Image CDNs 83586 ms550 ms550 mslab 550 ms1.5s
Bot Detection & Security (reCAPTCHA, Turnstile) 225574 ms562 ms562 mslab 562 ms1.5s
Consent Management (CMP) 48464 ms574 ms574 mslab 574 ms1.3s
TTFB Resource load delay Resource load time Element render delay
The State of Web Vitals · October 2026 · Wix: 5,621 crawled sites · 5,333 with all devices field dataBy Arjen Karel · corewebvitals.io/state-of-cwv
4

Third-party technology categories per framework

On React, 100% of sites use CDN third-party technology categories, and 90% of React sites pass all three Core Web Vitals, against 90% of all sites.

FrameworkThird-party technology categories on its sitesPass all three
All Wix sites 5,621 sitesJavaScript Frameworks & Libraries 100%Content Delivery Networks (CDN) 100%Real User Monitoring (RUM) 100%Analytics & Telemetry 31%Tag Managers 27%Video Players (YouTube, Vimeo) 18%Marketing & Retargeting Pixels 15%90%
React 5,620 sitesContent Delivery Networks (CDN) 100%Real User Monitoring (RUM) 100%JavaScript Frameworks & Libraries 100%Analytics & Telemetry 31%Tag Managers 27%Video Players (YouTube, Vimeo) 18%Marketing & Retargeting Pixels 15%90%
JavaScript Frameworks & Libraries Content Delivery Networks (CDN) Real User Monitoring (RUM) Analytics & Telemetry Tag Managers Video Players (YouTube, Vimeo) Marketing & Retargeting Pixels Display Ad Networks A/B Testing & Experimentation Bot Detection & Security (reCAPTCHA, Turnstile) Web Font Services Image CDNs Session Recording & Heatmaps Consent Management (CMP) Email & CRM Popups Ecommerce Platform Runtimes Personalization Engines Embedded Maps Customer Review Widgets CMS Platform Signatures Live Chat & Support Widgets
The State of Web Vitals · October 2026 · Wix: 5,621 crawled sites · 5,333 with all devices field dataBy Arjen Karel · corewebvitals.io/state-of-cwv
5

Third-party technology categories or the framework

Does the framework explain the third-party technology categories difference?

On React, 90% of sites with A/B testing third-party technology categories pass all three Core Web Vitals, against 90% of React sites with framework. Within React, sites with A/B testing and framework pass all three about equally often.

The State of Web Vitals · October 2026 · Wix: 5,621 crawled sites · 5,333 with all devices field dataBy Arjen Karel · corewebvitals.io/state-of-cwv
Related signals Optimization plugins → Analytics on page → Third parties per page → Ad networks on page → By Arjen Karel · 5,621 crawled Wix sites (5,333 with all devices Chrome field data, October 2026) · How we measured