1
At a glance the headline numbers for Chat & messaging impact
Performance impact by chat provider.
5
Providers ranked
After min-sites filter
542
Sites in sample
Combined across all items
1.6s
Best LCP (p75)
Tawk.to
The State of Web Vitals · October 2026 · Shopify sites (8,248) · desktop field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Tawk.to | 1.6s | 100.0% | 61 | |
| 2 | HubSpot Chat | 1.8s | 96.5% | 87 | |
| 3 | Zendesk Chat | 1.9s | 91.4% | 55 | |
| 4 | Tidio | 2.0s | 95.4% | 134 | |
| 5 | Gorgias | 2.0s | 91.5% | 205 |
The State of Web Vitals · October 2026 · Shopify sites (8,248) · desktop field datacorewebvitals.io/state-of-cwv
3
Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
tawk.to 0.7% 61 1.6s
Chatwoot 0.2% 13 1.7s
Intercom 0.2% 13 1.5s
Help Scout Beacon 0.1% 9 1.4s
Smartsupp 0.1% 7 1.6s
HubSpot Chat 1.1% 87 1.8s
Tidio 1.6% 134 2.0s
Re:amaze 0.4% 37 1.9s
Gorgias 2.5% 205 2.0s
Zendesk Chat 0.7% 55 1.9s
Crisp 0.2% 15 1.8s
LiveChat 0.3% 24 2.0s
Freshchat 0.2% 15 1.9s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
No provider stands out: pass rates sit between 92% and 95%. computed
The State of Web Vitals · October 2026 · Shopify sites (8,248) · desktop field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Gorgias 2.5%
922.0s
99105ms
780.09
931.3s
94507ms
Tidio 1.6%
952.0s
10078ms
780.08
971.1s
99476ms
HubSpot Chat 1.1%
971.8s
9679ms
880.05
98994ms
93456ms
tawk.to 0.7%
1001.6s
97118ms
920.05
1001.0s
100436ms
Zendesk Chat 0.7%
911.9s
9791ms
770.09
911.2s
97473ms
Re:amaze 0.4%
921.9s
10095ms
920.08
921.2s
96503ms
LiveChat 0.3%
882.0s
100100ms
710.17
941.3s
94532ms
Crisp 0.2%
911.8s
10079ms
1000.04
911.2s
89468ms
Freshchat 0.2%
871.9s
100125ms
530.14
871.4s
93516ms
Chatwoot 0.2%
1001.7s
100140ms
880.09
1001.2s
88465ms
Intercom 0.2%
1001.5s
10075ms
1000.07
100905ms
100426ms
Help Scout Beacon 0.1%
1001.4s
10085ms
430.16
1001.0s
100335ms
Smartsupp 0.1%
1001.6s
10070ms
800.06
1001.2s
100467ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Tidio leads on LCP: 95% of its sites pass. Gorgias trails at 92%. computed
The State of Web Vitals · October 2026 · Shopify sites (8,248) · desktop field datacorewebvitals.io/state-of-cwv
Related signals Customer data platforms (6) → Font services (4) → A/B testing (12) → RUM (14) → 203,892 crawled sites with Chrome field data, representing millions of real page loads · How we measured
203,892 crawled sites with Chrome field data, representing millions of real page loads. How we measured.