Personalization impact WordPress sites
Performance impact by personalization provider.
1
At a glance the headline numbers for Personalization impact
Performance impact by personalization provider.
2
Providers ranked
After min-sites filter
4,025
Sites in sample
Combined across all items
107ms
Best INP (p75)
Algolia Recommend
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by INP at p75, fastest first
| # | Provider | INP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Algolia Recommend | 107ms | 97.6% | 3,345 | |
| 2 | Elfsight | 113ms | 97.2% | 680 |
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
3
Passing INP per provider which group passes the INP most often
ProviderSitesPassing INPp75
Algolia Recommend 5.3% 3,345 107ms
Elfsight 1.1% 680 113ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site
No provider stands out: pass rates sit between 97% and 98%. computed
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Algolia Recommend 5.3%
702.7s
98107ms
880.04
592.3s
311.8s
Elfsight 1.1%
623.0s
97113ms
870.05
542.5s
272.0s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Algolia Recommend leads on INP: 98% of its sites pass. Elfsight trails at 97%. computed
The State of Web Vitals · October 2026 · WordPress sites (63,295) · all devices field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Tag managers (8) → A/B testing (12) → Chat & messaging (17) → 203,892 crawled sites with Chrome field data, representing millions of real page loads · How we measured
203,892 crawled sites with Chrome field data, representing millions of real page loads. How we measured.