Personalization impact

Performance impact by personalization provider.

Field data PhoneDesktopAll Scope All sites October 2026 edition · All devices field outcomes
Metric LCP INP CLS
1

At a glance the headline numbers for Personalization impact

Performance impact by personalization provider.

4
Providers ranked
After min-sites filter
17,350
Sites in sample
Combined across all items
112ms
Best INP (p75)
Elfsight
The State of Web Vitals · October 2026 · 212,308 crawled sites · all devices field datacorewebvitals.io/state-of-cwv
2

The ranking sorted by INP at p75, fastest first

# Provider INP p75 Passing Sites
1 Elfsight 112ms 96.0%
2,565
2 Algolia Recommend 115ms 95.2%
14,660
3 Nosto 166ms 90.7%
56
4 Dynamic Yield 287ms 49.1%
69
The State of Web Vitals · October 2026 · 212,308 crawled sites · all devices field datacorewebvitals.io/state-of-cwv
3

Passing INP per provider which group passes the INP most often

ProviderSitesPassing INPp75
Elfsight 1.2% 2,565 96% 112ms
Klevu 0% 26 96% 153ms
Algolia Recommend 6.9% 14,660 95% 115ms
Nosto 0% 56 91% 166ms
Dynamic Yield 0% 69 49% 287ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site

No provider stands out: pass rates sit between 95% and 96%. computed

The State of Web Vitals · October 2026 · 212,308 crawled sites · all devices field datacorewebvitals.io/state-of-cwv
4

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP
INP
CLS
FCP
TTFB
Algolia Recommend 6.9%
842.1s
95115ms
860.04
781.7s
621.1s
Elfsight 1.2%
822.2s
96112ms
860.05
771.7s
601.2s
Dynamic Yield 0%
722.6s
49287ms
660.18
751.8s
62963ms
Nosto 0%
752.5s
91166ms
750.10
751.7s
561.2s
Klevu 0%
732.5s
96153ms
540.21
811.7s
62938ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

Elfsight leads on INP: 96% of its sites pass. Algolia Recommend trails at 95%. computed

The State of Web Vitals · October 2026 · 212,308 crawled sites · all devices field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Tag managers (8) → A/B testing (12) → Chat & messaging (17) → 212,308 crawled sites with Chrome field data, representing millions of real page loads · How we measured