Marketing pixels impact WordPress sites
Marketing pixels and tracking SDKs ranked by performance impact.
1
At a glance the headline numbers for Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
9
Providers ranked
After min-sites filter
23,712
Sites in sample
Combined across all items
2.1s
Best LCP (p75)
Quora Pixel
The State of Web Vitals · October 2026 · WordPress sites (63,295) · phone field datacorewebvitals.io/state-of-cwv
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The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Quora Pixel | 2.1s | 85.7% | 53 | |
| 2 | Twitter/X Pixel | 2.7s | 63.6% | 68 | |
| 3 | LinkedIn Insight | 2.9s | 61.3% | 1,005 | |
| 4 | Microsoft/Bing UET | 2.9s | 63.6% | 4,533 | |
| 5 | TikTok Pixel | 2.9s | 64.9% | 482 | |
| 6 | Meta Pixel | 2.9s | 63.4% | 8,672 | |
| 7 | Snapchat Pixel | 3.0s | 63.6% | 68 | |
| 8 | Google Ads Conversion | 3.1s | 59.8% | 8,425 | |
| 9 | Pinterest Tag | 3.3s | 56.0% | 406 |
The State of Web Vitals · October 2026 · WordPress sites (63,295) · phone field datacorewebvitals.io/state-of-cwv
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Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
Quora Pixel 0.1% 53 2.1s
TikTok Pixel 0.8% 482 2.9s
Microsoft/Bing UET 7.2% 4,533 2.9s
Snapchat Pixel 0.1% 68 3.0s
Twitter/X Pixel 0.1% 68 2.7s
Meta Pixel 13.7% 8,672 2.9s
LinkedIn Insight 1.6% 1,005 2.9s
Google Ads Conversion 13.3% 8,425 3.1s
Reddit Pixel 0.1% 37 2.9s
Pinterest Tag 0.6% 406 3.3s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
65% of TikTok Pixel sites pass LCP. Pinterest Tag trails 9 points behind, leaving 44% of its sites failing. computed
The State of Web Vitals · October 2026 · WordPress sites (63,295) · phone field datacorewebvitals.io/state-of-cwv
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All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Meta Pixel 13.7%
632.9s
94138ms
870.03
522.5s
282.0s
Google Ads Conversion 13.3%
603.1s
95137ms
880.02
472.6s
242.0s
Microsoft/Bing UET 7.2%
642.9s
95136ms
890.02
512.5s
271.9s
LinkedIn Insight 1.6%
612.9s
93144ms
890.02
482.6s
231.9s
TikTok Pixel 0.8%
652.9s
90170ms
860.03
552.5s
301.9s
Pinterest Tag 0.6%
563.3s
91146ms
860.05
442.9s
182.4s
Snapchat Pixel 0.1%
643.0s
91161ms
870.02
552.4s
281.9s
Twitter/X Pixel 0.1%
642.7s
86170ms
910.04
442.3s
261.8s
Quora Pixel 0.1%
862.1s
84154ms
910.01
761.8s
541.3s
Reddit Pixel 0.1%
572.9s
85180ms
870.06
402.6s
212.0s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
TikTok Pixel leads on LCP: 65% of its sites pass. Pinterest Tag trails at 56%. computed
The State of Web Vitals · October 2026 · WordPress sites (63,295) · phone field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Reviews (8) → Email marketing (8) → Consent platforms (16) → 203,892 crawled sites with Chrome field data, representing millions of real page loads · How we measured
203,892 crawled sites with Chrome field data, representing millions of real page loads. How we measured.