Personalization impact

Performance impact by personalization provider.

Field data PhoneDesktopAll Scope All sites October 2026 edition · Phone field outcomes
Metric LCP INP CLS
1

At a glance the headline numbers for Personalization impact

Performance impact by personalization provider.

4
Providers ranked
After min-sites filter
17,242
Sites in sample
Combined across all items
129ms
Best INP (p75)
Elfsight
The State of Web Vitals · October 2026 · 210,902 crawled sites · phone field datacorewebvitals.io/state-of-cwv
2

The ranking sorted by INP at p75, fastest first

# Provider INP p75 Passing Sites
1 Elfsight 129ms 93.2%
2,553
2 Algolia Recommend 137ms 91.8%
14,565
3 Nosto 181ms 85.7%
55
4 Dynamic Yield 313ms 42.3%
69
The State of Web Vitals · October 2026 · 210,902 crawled sites · phone field datacorewebvitals.io/state-of-cwv
3

Passing INP per provider which group passes the INP most often

ProviderSitesPassing INPp75
Elfsight 1.2% 2,553 93% 129ms
Algolia Recommend 6.9% 14,565 92% 137ms
Klevu 0% 26 88% 169ms
Nosto 0% 55 86% 181ms
Dynamic Yield 0% 69 42% 313ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site

No provider stands out: pass rates sit between 92% and 93%. computed

The State of Web Vitals · October 2026 · 210,902 crawled sites · phone field datacorewebvitals.io/state-of-cwv
4

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP
INP
CLS
FCP
TTFB
Algolia Recommend 6.9%
822.2s
92137ms
870.03
761.8s
611.1s
Elfsight 1.2%
812.3s
93129ms
870.03
751.8s
601.2s
Dynamic Yield 0%
682.7s
42313ms
660.19
711.9s
641.0s
Nosto 0%
732.5s
86181ms
750.11
751.8s
561.2s
Klevu 0%
722.5s
88169ms
560.20
721.8s
60920ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

Elfsight leads on INP: 93% of its sites pass. Algolia Recommend trails at 92%. computed

The State of Web Vitals · October 2026 · 210,902 crawled sites · phone field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Tag managers (8) → A/B testing (12) → Chat & messaging (17) → 210,902 crawled sites with Chrome field data, representing millions of real page loads · How we measured