The State of Web Vitals

Analytics impact

Sites running each analytics provider, ranked by their CWV.

Field data PhoneDesktopAll Scope All sites Q1 2026 edition · Desktop field outcomes
Metric LCP INP CLS
1

At a glance the headline numbers for Analytics impact

Sites running each analytics provider, ranked by their CWV.

15
Providers ranked
After min-sites filter
100,052
Sites in sample
Combined across all items
1.7s
Best LCP (p75)
Clicky
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
2

The ranking sorted by LCP at p75, fastest first

# Provider LCP p75 Passing Sites
1 Clicky 1.7s 85.4%
133
2 Plausible 1.7s 91.8%
1,037
3 StatCounter 1.8s 84.9%
158
4 Matomo 1.8s 89.6%
6,539
5 Snowplow 1.9s 87.5%
1,549
6 Amplitude 2.0s 82.1%
99
7 Google Analytics 4 2.0s 85.5%
50,965
8 Universal Analytics 2.1s 84.9%
38,198
9 AT Internet/Piano 2.1s 84.6%
265
10 Umami 2.1s 83.9%
416
11 Pirsch 2.1s 75.0%
53
12 PostHog 2.2s 80.5%
177
13 Fathom 2.3s 82.5%
167
14 Adobe Analytics 2.3s 81.6%
237
15 Mixpanel 2.5s 75.0%
59
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
3

Passing LCP per provider which group passes the LCP most often

ProviderSitesPassing LCPp75
Chartbeat 0% 41 100% 1.8s
GoatCounter 0% 29 100% 1.1s
Parsely 0% 18 93% 2.0s
Simple Analytics 0.1% 49 93% 1.3s
Plausible 1.1% 1,037 92% 1.7s
Matomo 6.9% 6,539 90% 1.8s
Snowplow 1.6% 1,549 88% 1.9s
Google Analytics 4 53.7% 50,965 86% 2.0s
Clicky 0.1% 133 85% 1.7s
Universal Analytics 40.2% 38,198 85% 2.1s
StatCounter 0.2% 158 85% 1.8s
AT Internet/Piano 0.3% 265 85% 2.1s
Umami 0.4% 416 84% 2.1s
Fathom 0.2% 167 83% 2.3s
Amplitude 0.1% 99 82% 2.0s
Adobe Analytics 0.2% 237 82% 2.3s
PostHog 0.2% 177 81% 2.2s
Mixpanel 0.1% 59 75% 2.5s
Pirsch 0.1% 53 75% 2.1s
Heap 0% 42 75% 2.5s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site

92% of Plausible sites pass LCP. PostHog trails 11 points behind. computed

The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
4

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP
INP
CLS
FCP
TTFB
Google Analytics 4 53.7%
862.0s
9967ms
770.10
811.6s
601.1s
Universal Analytics 40.2%
852.1s
9967ms
770.10
811.6s
591.2s
Matomo 6.9%
901.8s
9970ms
770.10
861.4s
661.0s
Snowplow 1.6%
881.9s
9880ms
750.10
851.5s
611.1s
Plausible 1.1%
921.7s
9963ms
800.08
891.3s
70870ms
Umami 0.4%
842.1s
10065ms
770.10
851.4s
651.0s
AT Internet/Piano 0.3%
852.1s
9678ms
730.12
821.5s
67964ms
Adobe Analytics 0.2%
822.3s
94106ms
570.19
791.7s
70926ms
PostHog 0.2%
812.2s
9995ms
840.08
811.6s
651.0s
Fathom 0.2%
832.3s
10065ms
800.10
781.8s
591.2s
StatCounter 0.2%
851.8s
10061ms
870.05
821.5s
601.1s
Clicky 0.1%
851.7s
10062ms
610.13
821.3s
65956ms
Amplitude 0.1%
822.0s
90133ms
630.18
841.5s
74851ms
Mixpanel 0.1%
752.5s
9482ms
530.14
781.7s
69898ms
Pirsch 0.1%
752.1s
10076ms
830.09
851.3s
601.1s
Simple Analytics 0.1%
931.3s
10053ms
830.05
931.1s
70859ms
Heap 0%
752.5s
94127ms
720.12
751.5s
69907ms
Chartbeat 0%
1001.8s
85130ms
650.13
971.3s
82634ms
GoatCounter 0%
1001.1s
10054ms
600.18
100801ms
100279ms
Parsely 0%
932.0s
87168ms
70.18
871.6s
60973ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

Plausible leads on LCP: 92% of its sites pass. PostHog trails at 81%. computed

The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
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Related signals Marketing pixels (10) → Session recording (11) → Ad networks (9) → Reviews (8) → Chrome field data from 94,910 sites, representing millions of real page loads · How we measured