Analytics impact

Sites running each analytics provider, ranked by their CWV.

Field data PhoneDesktopAll Scope All sites Q1 2026 edition · Desktop field outcomes
Metric LCP INP CLS
1

At a glance the headline numbers for Analytics impact

Sites running each analytics provider, ranked by their CWV.

15
Providers ranked
After min-sites filter
100,052
Sites in sample
Combined across all items
0.05
Best CLS (p75)
StatCounter
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
2

The ranking sorted by CLS at p75, fastest first

# Provider CLS p75 Passing Sites
1 StatCounter 0.05 87.0%
158
2 PostHog 0.08 84.3%
177
3 Plausible 0.08 80.4%
1,037
4 Pirsch 0.09 83.3%
53
5 Fathom 0.10 79.7%
167
6 Umami 0.10 76.5%
416
7 Matomo 0.10 76.9%
6,539
8 Universal Analytics 0.10 77.2%
38,198
9 Google Analytics 4 0.10 77.1%
50,965
10 Snowplow 0.10 75.0%
1,549
11 AT Internet/Piano 0.12 72.7%
265
12 Clicky 0.13 61.2%
133
13 Mixpanel 0.14 52.8%
59
14 Amplitude 0.18 62.5%
99
15 Adobe Analytics 0.19 57.1%
237
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
3

Passing CLS per provider which group passes the CLS most often

ProviderSitesPassing CLSp75
StatCounter 0.2% 158 87% 0.05
PostHog 0.2% 177 84% 0.08
Simple Analytics 0.1% 49 83% 0.05
Pirsch 0.1% 53 83% 0.09
Plausible 1.1% 1,037 80% 0.08
Fathom 0.2% 167 80% 0.10
Universal Analytics 40.2% 38,198 77% 0.10
Google Analytics 4 53.7% 50,965 77% 0.10
Matomo 6.9% 6,539 77% 0.10
Umami 0.4% 416 77% 0.10
Snowplow 1.6% 1,549 75% 0.10
AT Internet/Piano 0.3% 265 73% 0.12
Heap 0% 42 72% 0.12
Chartbeat 0% 41 65% 0.13
Amplitude 0.1% 99 63% 0.18
Clicky 0.1% 133 61% 0.13
GoatCounter 0% 29 60% 0.18
Adobe Analytics 0.2% 237 57% 0.19
Mixpanel 0.1% 59 53% 0.14
Parsely 0% 18 0.18
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good CLS (0.1 at p75) · one value per site

87% of StatCounter sites pass CLS. Adobe Analytics trails 30 points behind, leaving 43% of its sites failing. computed

The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
4

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP
INP
CLS
FCP
TTFB
Google Analytics 4 53.7%
862.0s
9967ms
770.10
811.6s
601.1s
Universal Analytics 40.2%
852.1s
9967ms
770.10
811.6s
591.2s
Matomo 6.9%
901.8s
9970ms
770.10
861.4s
661.0s
Snowplow 1.6%
881.9s
9880ms
750.10
851.5s
611.1s
Plausible 1.1%
921.7s
9963ms
800.08
891.3s
70870ms
Umami 0.4%
842.1s
10065ms
770.10
851.4s
651.0s
AT Internet/Piano 0.3%
852.1s
9678ms
730.12
821.5s
67964ms
Adobe Analytics 0.2%
822.3s
94106ms
570.19
791.7s
70926ms
PostHog 0.2%
812.2s
9995ms
840.08
811.6s
651.0s
Fathom 0.2%
832.3s
10065ms
800.10
781.8s
591.2s
StatCounter 0.2%
851.8s
10061ms
870.05
821.5s
601.1s
Clicky 0.1%
851.7s
10062ms
610.13
821.3s
65956ms
Amplitude 0.1%
822.0s
90133ms
630.18
841.5s
74851ms
Mixpanel 0.1%
752.5s
9482ms
530.14
781.7s
69898ms
Pirsch 0.1%
752.1s
10076ms
830.09
851.3s
601.1s
Simple Analytics 0.1%
931.3s
10053ms
830.05
931.1s
70859ms
Heap 0%
752.5s
94127ms
720.12
751.5s
69907ms
Chartbeat 0%
1001.8s
85130ms
650.13
971.3s
82634ms
GoatCounter 0%
1001.1s
10054ms
600.18
100801ms
100279ms
Parsely 0%
932.0s
87168ms
70.18
871.6s
60973ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

StatCounter leads on CLS: 87% of its sites pass. Adobe Analytics trails at 57%. computed

The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
Related signals Marketing pixels (10) → Session recording (11) → Ad networks (9) → Reviews (8) → Chrome field data from 94,910 sites, representing millions of real page loads · How we measured