Analytics impact
Sites running each analytics provider, ranked by their CWV.
1
At a glance the headline numbers for Analytics impact
Sites running each analytics provider, ranked by their CWV.
15
Providers ranked
After min-sites filter
100,052
Sites in sample
Combined across all items
61ms
Best INP (p75)
StatCounter
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by INP at p75, fastest first
| # | Provider | INP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | StatCounter | 61ms | 100.0% | 158 | |
| 2 | Clicky | 62ms | 100.0% | 133 | |
| 3 | Plausible | 63ms | 98.8% | 1,037 | |
| 4 | Umami | 65ms | 100.0% | 416 | |
| 5 | Fathom | 65ms | 100.0% | 167 | |
| 6 | Google Analytics 4 | 67ms | 99.0% | 50,965 | |
| 7 | Universal Analytics | 67ms | 99.1% | 38,198 | |
| 8 | Matomo | 70ms | 99.3% | 6,539 | |
| 9 | Pirsch | 76ms | 100.0% | 53 | |
| 10 | AT Internet/Piano | 78ms | 95.8% | 265 | |
| 11 | Snowplow | 80ms | 97.7% | 1,549 | |
| 12 | Mixpanel | 82ms | 94.4% | 59 | |
| 13 | PostHog | 95ms | 98.7% | 177 | |
| 14 | Adobe Analytics | 106ms | 94.0% | 237 | |
| 15 | Amplitude | 133ms | 90.4% | 99 |
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
3
Passing INP per provider which group passes the INP most often
ProviderSitesPassing INPp75
StatCounter 0.2% 158 61ms
Fathom 0.2% 167 65ms
GoatCounter 0% 29 54ms
Simple Analytics 0.1% 49 53ms
Umami 0.4% 416 65ms
Pirsch 0.1% 53 76ms
Clicky 0.1% 133 62ms
Matomo 6.9% 6,539 70ms
Universal Analytics 40.2% 38,198 67ms
Google Analytics 4 53.7% 50,965 67ms
Plausible 1.1% 1,037 63ms
PostHog 0.2% 177 95ms
Snowplow 1.6% 1,549 80ms
AT Internet/Piano 0.3% 265 78ms
Mixpanel 0.1% 59 82ms
Adobe Analytics 0.2% 237 106ms
Heap 0% 42 127ms
Amplitude 0.1% 99 133ms
Parsely 0% 18 168ms
Chartbeat 0% 41 130ms
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good INP (200ms at p75) · one value per site
100% of StatCounter sites pass INP. Adobe Analytics trails 6 points behind. computed
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Google Analytics 4 53.7%
862.0s
9967ms
770.10
811.6s
601.1s
Universal Analytics 40.2%
852.1s
9967ms
770.10
811.6s
591.2s
Matomo 6.9%
901.8s
9970ms
770.10
861.4s
661.0s
Snowplow 1.6%
881.9s
9880ms
750.10
851.5s
611.1s
Plausible 1.1%
921.7s
9963ms
800.08
891.3s
70870ms
Umami 0.4%
842.1s
10065ms
770.10
851.4s
651.0s
AT Internet/Piano 0.3%
852.1s
9678ms
730.12
821.5s
67964ms
Adobe Analytics 0.2%
822.3s
94106ms
570.19
791.7s
70926ms
PostHog 0.2%
812.2s
9995ms
840.08
811.6s
651.0s
Fathom 0.2%
832.3s
10065ms
800.10
781.8s
591.2s
StatCounter 0.2%
851.8s
10061ms
870.05
821.5s
601.1s
Clicky 0.1%
851.7s
10062ms
610.13
821.3s
65956ms
Amplitude 0.1%
822.0s
90133ms
630.18
841.5s
74851ms
Mixpanel 0.1%
752.5s
9482ms
530.14
781.7s
69898ms
Pirsch 0.1%
752.1s
10076ms
830.09
851.3s
601.1s
Simple Analytics 0.1%
931.3s
10053ms
830.05
931.1s
70859ms
Heap 0%
752.5s
94127ms
720.12
751.5s
69907ms
Chartbeat 0%
1001.8s
85130ms
650.13
971.3s
82634ms
GoatCounter 0%
1001.1s
10054ms
600.18
100801ms
100279ms
Parsely 0%
932.0s
87168ms
70.18
871.6s
60973ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Umami leads on INP: 100% of its sites pass. Adobe Analytics trails at 94%. computed
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
Want the polished comparison? View as a share-anchored page →
Related signals Marketing pixels (10) → Session recording (11) → Ad networks (9) → Reviews (8) → Chrome field data from 94,910 sites, representing millions of real page loads · How we measured
Chrome field data from 94,910 sites, representing millions of real page loads. How we measured.