Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
1
At a glance the headline numbers for Marketing pixels impact
Marketing pixels and tracking SDKs ranked by performance impact.
9
Providers ranked
After min-sites filter
37,396
Sites in sample
Combined across all items
2.0s
Best LCP (p75)
Microsoft/Bing UET
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Microsoft/Bing UET | 2.0s | 86.9% | 8,156 | |
| 2 | Twitter/X Pixel | 2.1s | 83.5% | 158 | |
| 3 | TikTok Pixel | 2.1s | 84.7% | 1,399 | |
| 4 | Google Ads Conversion | 2.1s | 84.3% | 12,212 | |
| 5 | Meta Pixel | 2.1s | 83.7% | 12,987 | |
| 6 | LinkedIn Insight | 2.1s | 83.6% | 1,429 | |
| 7 | Snapchat Pixel | 2.2s | 80.9% | 254 | |
| 8 | Reddit Pixel | 2.3s | 81.4% | 146 | |
| 9 | Pinterest Tag | 2.3s | 79.5% | 655 |
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
3
Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
Quora Pixel 0% 37 1.7s
Microsoft/Bing UET 8.6% 8,156 2.0s
TikTok Pixel 1.5% 1,399 2.1s
Google Ads Conversion 12.9% 12,212 2.1s
Meta Pixel 13.7% 12,987 2.1s
LinkedIn Insight 1.5% 1,429 2.1s
Twitter/X Pixel 0.2% 158 2.1s
Reddit Pixel 0.2% 146 2.3s
Snapchat Pixel 0.3% 254 2.2s
Pinterest Tag 0.7% 655 2.3s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
87% of Microsoft/Bing UET sites pass LCP. Pinterest Tag trails 7 points behind. computed
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Meta Pixel 13.7%
842.1s
9977ms
760.10
801.6s
591.2s
Google Ads Conversion 12.9%
842.1s
9974ms
770.10
801.6s
581.2s
Microsoft/Bing UET 8.6%
872.0s
9977ms
770.09
821.5s
611.1s
LinkedIn Insight 1.5%
842.1s
9975ms
790.09
781.7s
561.2s
TikTok Pixel 1.5%
852.1s
9898ms
760.10
841.5s
69950ms
Pinterest Tag 0.7%
802.3s
9991ms
760.10
741.8s
521.4s
Snapchat Pixel 0.3%
812.2s
97105ms
780.10
811.6s
71896ms
Twitter/X Pixel 0.2%
842.1s
9696ms
750.11
851.5s
67966ms
Reddit Pixel 0.2%
812.3s
9995ms
790.10
801.6s
631.0s
Quora Pixel 0%
891.7s
10076ms
770.10
891.1s
76754ms
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Microsoft/Bing UET leads on LCP: 87% of its sites pass. Pinterest Tag trails at 80%. computed
The State of Web Vitals · Q1 2026 · 94,910 sites · desktop field datacorewebvitals.io/state-of-cwv
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