Marketing pixels impact

Marketing pixels and tracking SDKs ranked by performance impact.

Field data PhoneDesktopAll Scope All sites October 2026 edition · Desktop field outcomes
Metric LCP INP CLS
1

At a glance the headline numbers for Marketing pixels impact

Marketing pixels and tracking SDKs ranked by performance impact.

10
Providers ranked
After min-sites filter
78,631
Sites in sample
Combined across all items
1.8s
Best LCP (p75)
Quora Pixel
The State of Web Vitals · October 2026 · 210,902 crawled sites · desktop field datacorewebvitals.io/state-of-cwv
2

The ranking sorted by LCP at p75, fastest first

# Provider LCP p75 Passing Sites
1 Quora Pixel 1.8s 85.5%
82
2 Microsoft/Bing UET 2.0s 86.5%
17,060
3 TikTok Pixel 2.1s 85.1%
2,876
4 Google Ads Conversion 2.1s 84.1%
25,804
5 LinkedIn Insight 2.1s 84.1%
2,998
6 Meta Pixel 2.1s 84.0%
27,243
7 Twitter/X Pixel 2.1s 83.4%
327
8 Snapchat Pixel 2.2s 83.7%
529
9 Pinterest Tag 2.3s 81.4%
1,403
10 Reddit Pixel 2.3s 80.6%
309
The State of Web Vitals · October 2026 · 210,902 crawled sites · desktop field datacorewebvitals.io/state-of-cwv
3

Passing LCP per provider which group passes the LCP most often

ProviderSitesPassing LCPp75
Microsoft/Bing UET 8.1% 17,060 87% 2.0s
Quora Pixel 0% 82 86% 1.8s
TikTok Pixel 1.4% 2,876 85% 2.1s
Google Ads Conversion 12.2% 25,804 84% 2.1s
LinkedIn Insight 1.4% 2,998 84% 2.1s
Meta Pixel 12.9% 27,243 84% 2.1s
Snapchat Pixel 0.3% 529 84% 2.2s
Twitter/X Pixel 0.2% 327 83% 2.1s
Pinterest Tag 0.7% 1,403 81% 2.3s
Reddit Pixel 0.1% 309 81% 2.3s
Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site

87% of Microsoft/Bing UET sites pass LCP. Reddit Pixel trails 6 points behind. computed

The State of Web Vitals · October 2026 · 210,902 crawled sites · desktop field datacorewebvitals.io/state-of-cwv
4

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP
INP
CLS
FCP
TTFB
Meta Pixel 12.9%
842.1s
9978ms
760.10
801.6s
591.2s
Google Ads Conversion 12.2%
842.1s
9975ms
770.10
801.6s
581.2s
Microsoft/Bing UET 8.1%
872.0s
9977ms
770.10
821.6s
611.1s
LinkedIn Insight 1.4%
842.1s
9976ms
790.09
781.7s
571.2s
TikTok Pixel 1.4%
852.1s
98100ms
780.09
841.5s
70937ms
Pinterest Tag 0.7%
812.3s
9991ms
750.10
771.7s
521.4s
Snapchat Pixel 0.3%
842.2s
97109ms
770.10
841.5s
73863ms
Twitter/X Pixel 0.2%
832.1s
95106ms
750.11
831.5s
65988ms
Reddit Pixel 0.1%
812.3s
9896ms
780.10
801.6s
651.0s
Quora Pixel 0%
861.8s
10075ms
820.08
821.3s
611.1s
60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

Microsoft/Bing UET leads on LCP: 87% of its sites pass. Reddit Pixel trails at 81%. computed

The State of Web Vitals · October 2026 · 210,902 crawled sites · desktop field datacorewebvitals.io/state-of-cwv
Related signals JS libraries (26) → Reviews (8) → Email marketing (8) → Consent platforms (16) → 210,902 crawled sites with Chrome field data, representing millions of real page loads · How we measured